At OTC PR Group we know in order to survive and grow, small business owners must overcome the hurdle of garnering business exposure. You need to Increase Investor Exposure with Youtube! The days of simply going public and putting out press releases about your business is long gone. Now small business owners and entrepreneurs must make considerable efforts to promote and get more exposure.
When it comes to increasing your brand’s presence online, then search engines and social media is where your focus should be. Video are often the top search results and are up to 50 times more likely to appear on the first page of search results. Search engines love fresh and engaging content because it’s likely to be consumed, shared and liked and video often tops the content list due to its social and engaging nature.
In the past, written content was king. Today, you can attract stakeholder and customers who are more comfortable watching a quick video than reading through a long list of company press releases or a boring article. A well thought out video can also help you appeal to a broader demographic and extend the reach of your marketing efforts, seeing as people can share your video content on social media and reach thousands of friends, contacts and followers in an instant.
Nothing beats a creative YouTube video to captivate an audience. The exposure any company can get on this site is extraordinary. A statistic from YouTube states that viewers watch hundreds of millions of hours of YouTube videos every day. Each minute, an estimated 300 hours of YouTube videos are uploaded.
There are more than 1 billion users on YouTube and the number of hours each month that viewers are watching videos has been steadily increasing by 50% year over year. YouTube provides the best opportunity for your business message to reach millions of people that all have the potential of becoming prospective customers.
Creating and posting a YouTube video is a powerful asset to any online marketing strategy. The mass appeal and widely recognizable format makes it the perfect ground for staging a product or service. Any business can benefit from YouTube’s video suggestions and shares. This benefit of using YouTube in video marketing efforts is undeniably successful in this regard alone.
YouTube videos are very easy to share online. This makes integrating them into any social media strategy plan just as simple. By distributing YouTube videos on other popular media sites such as Facebook, Twitter, LinkedIn, StumbleUpon, and Reddit, your business exposure can instantly increase exponentially. Social media and video is the new SEO that’s why we incorporate it in our PR campaigns. Social media adds social proof to your video because if people are prepared to share it on their networks, it bolsters confidence in your company and product.
OTC PR Group provides a full suite of investor relation services utilizing modern technologies coupled with long lasting relationships and relationship building processes to develop and maintain interest from your shareholder base. We work to build shareholder value by engaging with key-stakeholders and effectively following up and communicating your message, investment potential and corporate vision to Main Street, Wall Street and the media.
Let us help bring your company to the forefront of the investment community.
For more information on our services contact us today at 561-807-6350